Category: Marketing

Working on the Third Sector, we have utilised WordPress as our platform to build the community. It is very important to keep a strong connection with our audience to establish a long-term relationship that can keep us growing and allow us to increase the support of our cause and activities. Because of that, I would love to share some of the tips and knowledge that I have gain during the journey, how to improve your blogging skills, how to make your platform more interactive and engaging and how to make your audience feel ownership of it.

At the same time, I believe this is really useful for many people who navigate the online world as a business but with the intention of have a better impact, create content that builds that ‘community feeling’ and also make a social difference. As Social Responsibility becomes more and more an essential element of many companies, we need to improve the use of our online platforms and experiment new ways of activism even when your first intention might be to just increase your audience. No matter what your sector is, building your online community has an incredible effect on your organisation, for us It has been a complete game-changer.